How fast is Australia moving towards a truly digital economy?
Hosted by Adam Good, Executive Director Marketing Technology WPP AUNZ
WPP AUNZ is a creative transformation company with over 3,000 people in Australia and New Zealand. WPP is the best of communications, commerce, experience, and technology with over 80 specialised companies and services.
In Adam’s role leading Marketing Technology, he wants to share some insights on how Australian businesses are doing in transacting with customers through technology-driven one to one communication and experiences using a creative and marketing mindset.
Come along to a very informal session to discuss some of the fast-tracked shifts in thinking organisations have in how they shape how they deliver brand differentiated digital economy services during COVID-19.